ASABA 2018 AFRICAN SENIOR ATHLETICS CHAMPIONSHIPS GETS N800 MILLION CASH BACKING
The dream of the Local Organizing Committee (LOC) of the Asaba 2018 CAA African Senior Athletics Championships to organize a championship where the host city, Asaba, and Delta State Government will not have to bear hundred percent of the costs has started yielding fruits. GAC Motors, one of China’s largest automakers, has backed the championships with a sponsorship deal worth N800 million. In a statement signed by Olukayode Thomas, Head Media and Publicity of the LOC Asaba 2018 CAA African Senior Athletics Championships, the deal was brokered by Hon. Bukola Olopade, the Chief Executive Officer of Nilayo Sports Management Limited. The company is the championships’ Official Consultant and Marketer. Hon. Olopade, who is also a member of the LOC, revealed that GAC Motors is the first sponsor to back the Asaba CAA African Senior Championships slated for next summer. Said Olopade, “Once the management of GAC Motors realized that the main beneficiary of the champio...